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CUPRA x GOBIK

More than a collaboration between automotive and cycling, it is a fusion of attitude and performance for every ride. CUPRA brings a bold and expressive visual language, and GOBIK translates it into a technical collection that moves with the cyclist.

CUPRA x GOBIK

CUPRA and GOBIK launch their new collection for the Tour de France, reinterpreting performance cycling through the lens of the CUPRA Tindaya showcar as the inspiration for its DNA.

The collection consists of four pieces that bring this approach to life. A complete proposition where each garment translates attitude, performance, and design in motion.

There is an instinct that goes beyond disciplines. Whether you hold a steering wheel or a handlebar, speed feels the same, control comes before thought, and the body reacts on its own.

CUPRA x GOBIK share that same mindset: attitude and performance moving as one.